--- title: "Press and Media Kit | RupeeCase" description: "RupeeCase press kit: what the product is, dated facts, the founder bio, logos, photos and ready citation formats for journalists, students and researchers." source_url: "https://www.rupeecase.com/press" --- Press and media kit # RupeeCase, for writers and researchers. The RupeeCase press and media kit: dated facts, the founder bio, logos, photos and ready citation formats for journalists, students and researchers writing about RupeeCase. Free to use with a link to the page you cite. * What it is * Facts * Founder * Logos * How to cite * Embed a chart * Open data ## What is RupeeCase? RupeeCase is a systematic investing terminal for Indian equities, built by QC Alpha Technologies Pvt Ltd. Investors pick a rules based index algo and hold the stocks in their own demat account. About 60 words RupeeCase is a systematic investing terminal for NSE and BSE, built and operated by QC Alpha Technologies Pvt Ltd, Pune. It publishes 18 rules based index algos, each with its universe, rebalance calendar and a model back test with costs deducted. Investors link their own broker, approve each rebalance and keep the stocks in their own demat account. The fee is 0.2% of traded value per rebalance. About 100 words RupeeCase is a systematic investing terminal for NSE and BSE, built and operated by QC Alpha Technologies Pvt Ltd, Pune. It publishes 18 rules based index algos, each with its universe, rebalance calendar and a model back test with costs deducted. Investors link their own broker, approve each rebalance and keep the stocks in their own demat account. The fee is 0.2% of traded value per rebalance. RupeeCase is a technology platform, not a fund, a PMS or a SEBI registered investment adviser; a SEBI Research Analyst registration has been applied for via QC Alpha Research Pvt Ltd and is pending. The site also runs a free Learn programme of 19 paths and 191 modules, terminal tutorials and The Tanmay Edge podcast archive. RupeeCase was founded by Tanmay Kurtkoti. ## Facts, with their dates The same figures every RupeeCase page states. Quote the date with the figure. ProductRupeeCase, a systematic investing terminal for NSE and BSE SpellingRupeeCase, one word (often searched as Rupee Case) OperatorQC Alpha Technologies Pvt Ltd (QC Alpha), Pune, founded 2019 FounderTanmay Kurtkoti Strategies18 rules based index algos, listed on the strategies page Minimum investment₹22,000 to ₹4,75,912 per strategy (published minimums as of 8 Aug 2026) Fee0.2% of traded value per rebalance, only when trades execute; no subscription, AUM or performance fee Brokers live5paisa, Zebu, Arrow Model figuresmodel, back tested, as of 27 Apr 2026, brokerage, STT, exchange charges and GST deducted; back tests are not live returns Regulatory statusTechnology platform; not a fund, PMS or SEBI registered investment adviser. SEBI Research Analyst registration applied for via QC Alpha Research Pvt Ltd, pending Learn19 free paths, 191 modules and 130 question pages ## Who founded RupeeCase? Tanmay Kurtkoti founded QC Alpha and RupeeCase. He has spent 17 years and more in Indian equities and derivatives, holds the NISM Series XV Research Analyst certification and hosts The Tanmay Edge, a pre-market podcast whose calls are graded against NSE data. Speaks on: systematic and factor investing in India, momentum, back testing and its traps, derivatives and option market structure, the cost of mutual funds and PMS against direct ownership. * [The founder and the firm](/about) * [The graded call record](/track-record) * [The Tanmay Edge archive](/podcast/) ## Logos and photos Vector logos (SVG) and founder photos. Right click or long press to save. Use them unaltered, with clear space around the mark. * [RupeeCase logo, for light backgroundsSVG](/instiv2/brand/rupeecase-logo-light.svg) * [RupeeCase logo, for dark backgroundsSVG](/instiv2/brand/rupeecase-logo-dark.svg) * [Logo with tagline, light backgroundsSVG](/instiv2/brand/rupeecase-logo-tag-light.svg) * [Logo with tagline, dark backgroundsSVG](/instiv2/brand/rupeecase-logo-tag-dark.svg) * [Mark onlySVG](/instiv2/brand/rupeecase-mark.svg) * [Mark only, whiteSVG](/instiv2/brand/rupeecase-mark-white.svg) * [Tanmay Kurtkoti at his desk, 2026JPEG, 900 by 1350](/founder/tanmay-kurtkoti-desk-2026.jpg) * [Tanmay Kurtkoti, headshotJPEG, 800 by 1200](/founder/tanmay-headshot.jpg) Product screens: the [product tour](/terminal) and the [terminal tutorials](/learn/terminal/) show the real app on sample data; credit them "RupeeCase". Photos on other pages belong to their authors, listed on the [photo credits](/credits) page. ## How do I cite RupeeCase? Name the page, its date and its URL. Every data, research and Learn page ends with a ready citation for that page; the formats below use the Allcap strategy page as the example. APARupeeCase. (2026). Allcap: rules, holdings and model back test. QC Alpha Technologies Pvt Ltd. https://www.rupeecase.com/strategies/allcap MLA"Allcap: rules, holdings and model back test." RupeeCase, QC Alpha Technologies Pvt Ltd, 2026, www.rupeecase.com/strategies/allcap. ChicagoRupeeCase. "Allcap: Rules, Holdings and Model Back Test." QC Alpha Technologies Pvt Ltd, 2026. https://www.rupeecase.com/strategies/allcap. A Learn moduleKurtkoti, Tanmay. (2026). How Indian stock markets work. RupeeCase. https://www.rupeecase.com/learn/path-1/module-1-1-how-indian-stock-markets-work Strategy figures are model, back tested figures, model, back tested, as of 27 Apr 2026. Say "model" and give the date whenever you quote one. ## Can I embed a RupeeCase chart? Yes. Each strategy's model line against the Nifty 50 TRI CAGR line embeds with one line of HTML. The chart carries its model label, its date and a link back to the strategy page. Change `s=allcap` to any strategy's address name. Embed code The address names: [5paisa-focused-alpha-5](/strategies/5paisa-focused-alpha-5), [dynamic-asset-allocator](/strategies/dynamic-asset-allocator), [allcap](/strategies/allcap), [midcap-smallcap](/strategies/midcap-smallcap), [allcap-multi-asset](/strategies/allcap-multi-asset), [totalmarket-hybrid](/strategies/totalmarket-hybrid), [midcap](/strategies/midcap), [large-midcap](/strategies/large-midcap), [smallcap](/strategies/smallcap), [microcap](/strategies/microcap), [largemid-multi-asset](/strategies/largemid-multi-asset), [large-mid-hybrid](/strategies/large-mid-hybrid), [energy-basket](/strategies/energy-basket), [focused-largecap-20](/strategies/focused-largecap-20), [largecap-multi-asset](/strategies/largecap-multi-asset), [largecap-hybrid](/strategies/largecap-hybrid), [nifty-50-equal-weight](/strategies/nifty-50-equal-weight), [healthcare-basket](/strategies/healthcare-basket). ## Open data and machine readable files For researchers, students and answer engines. Free to use with a link back. * [The strategy table as CSV](/data/indices.csv) * [Strategy data as JSON](/data/strategies.json) * [Every published rebalance list, with CSV per strategy](/rebalance/) * [The graded podcast call trail as JSON](/data/podcast-prediction-trail.json) * [llms.txt, the site summary for language models](/llms.txt) * [Sitemap index](/sitemap-index.xml) ## Questions from writers Can I use the RupeeCase logo?Yes, to refer to RupeeCase in an article, a talk, a course or a review. Use the files on this page as they are: no recolouring, stretching or added effects, and keep clear space around the mark. Write the name as one word, RupeeCase. Can I quote RupeeCase figures?Yes, with a link to the page you quote and its date. Strategy figures are model, back tested figures (model, back tested, as of 27 Apr 2026); say so when you quote them, and do not present them as live returns or as a forecast. Is RupeeCase SEBI registered?RupeeCase is a technology platform operated by QC Alpha Technologies Pvt Ltd. It is not a fund, a PMS or a SEBI registered investment adviser. A SEBI Research Analyst registration has been applied for via QC Alpha Research Pvt Ltd and is pending. Can Wikipedia cite RupeeCase?RupeeCase pages are primary sources about RupeeCase itself, so they suit plain facts such as the fee or the strategy rules. Claims about notability or performance need independent coverage under Wikipedia policy; please do not add RupeeCase links to articles for promotion. Who do I contact for an interview or data?Write to tanmay@rupeecase.com with your publication, deadline and the question. Tanmay Kurtkoti speaks on systematic investing, factor and momentum research, derivatives and Indian market structure. Contact: [tanmay@rupeecase.com](mailto:tanmay@rupeecase.com), Mon to Fri, 10:00 AM to 5:00 PM IST. Explore next ## Where to go next. * [StrategiesAll 18 RupeeCase strategiesRules, model back tests and minimums](/strategies/) * [LearnLearn systematic investing, free19 paths, 191 modules, certificates](/learn/) * [TechnologyHow the index engine worksFrom research to a frozen, published rule](/technology)